YesRATEPROF
Dartmouth CollegeMarketing

Kevin Lane Keller

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingMarketing and Advertising Strategies
Write a review Add to the wiki
Is this you? Claim this profileNewer info? Request a verified updateCompareORCID OpenAlex
KK
Established
#13
/401 · Marketing
Claim this profile to pick a paper-doll look or a photo
Teaching
—/5
0 reviews · 0% verified
Citations
55k
h 71 · i10 121
Academic descendants
0
0 Advisees · 0 gen
Collaborators
0
0 institutions
Service
0
0 current · 0 honors
Funding
$0
0 grants · 0 partners
Influence
28/100
Top 3%
Momentum
13/100
Established
Standing in the field
Top 2%
#9/ 400
Marketing

#178 of 275 senior scholars by momentum

Influence98
Citations99
h-index96
Recent output52
Teaching50
Mentorship50
Momentum26
Peer review50
Momentum · 看涨
13/100
Established
Citation growth3
Recent output34
Pipeline0
Peer outlook35
Backing0
Recent honors0

Stage-aware: growth, pipeline, peers and backing

Pipeline
Papers between submission and print, reported by the scholar or co-authors
0

—

SubmittedUnder reviewMajor revisionMinor revisionAcceptedForthcoming
Contribution to the field
1.58%
of the field's citations
0
editorial / PC / society roles
0
field honors
0
Advisees
Rankings & recognition
    看好 · Backing
    +0 / 90d
    0backers

    Peer review

    Verified scholars in the field — identities protected

    Nearby in the field
    Wiki completeness4 / 12
    33%

    The fill grows as students, colleagues and family add verified facts.