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University of Maryland, College ParkMarketing

Wendy W. Moe

Faculty

Consumer Market Behavior and Pricing
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6.3k
h 26 · i10 35
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Influence
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—/ 5
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About

Wendy W. Moe is a Marketing scholar at University of Maryland, College Park. Research spans Consumer Market Behavior and Pricing. 70 works, 6.3k citations (h-index 26).

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Position · University of Maryland, College Park

Most-cited work

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