2015
From Multi-Channel Retailing to Omni-Channel Retailing
Peter C. Verhoef, P.K. Kannan, J. Jeffrey Inman
Journal of Retailing OATop-listed
2.6k
cites
Faculty
P.K. Kannan is a Marketing scholar at University of Maryland, College Park. Research spans Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. 137 works, 15k citations (h-index 53).
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Professor of Marketing · University of Maryland, College Park
Peter C. Verhoef, P.K. Kannan, J. Jeffrey Inman
Journal of Retailing OATop-listed
International Journal of Research in MarketingTop-listed
Journal of MarketingTop-listed