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J. Jeffrey Inman

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingConsumer Retail Behavior Studies
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About

J. Jeffrey Inman is the Albert Wesley Frey Professor of Marketing at the University of Pittsburgh School of Business. An internationally recognized scholar, his research focuses on consumer-relevant issues such as factors that influence consumer-technology interaction and behavioral decision-making. He has published over 70 peer-reviewed articles, industry reports, and book chapters and his research has been cited over 20,000 times. He received the University of Pittsburgh Chancellor’s Research Award in 2022, lifetime achievement awards from the AMA RAPSIG and AMA CB SIG, and he was named a Fellow by the Society for Consumer Psychology in 2020 and by AMA in 2023. His research has either won or been a finalist for many awards. Professor Inman served as Editor-in-Chief of the Journal of Consumer Research and Associate Editor at JMR and JM. He has also served as President of the Society for Consumer Psychology as well as President of the Association for Consumer Research, and he has co-chaired the three most prestigious conferences in the field of marketing: the INFORMS Marketing Science Conference, the ACR Annual Conference, and the AMA Winter Academic Conference.

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