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University of FloridaMarketing

Joseph W. Alba

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing
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Established
#43
/400 · Marketing
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Teaching
—/5
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Citations
19k
h 48 · i10 61
Academic descendants
0
0 Advisees · 0 gen
Collaborators
0
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Service
0
0 current · 0 honors
Funding
$0
0 grants · 0 partners
Influence
23/100
Top 11%
Momentum
14/100
Established
Standing in the field
Top 11%
#43/ 400
Marketing

#164 of 275 senior scholars by momentum

Influence89
Citations90
h-index84
Recent output23
Teaching50
Mentorship50
Momentum29
Peer review50
Momentum · 看涨
14/100
Established
Citation growth19
Recent output14
Pipeline0
Peer outlook35
Backing0
Recent honors0

Stage-aware: growth, pipeline, peers and backing

Pipeline
Papers between submission and print, reported by the scholar or co-authors
0

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SubmittedUnder reviewMajor revisionMinor revisionAcceptedForthcoming
Contribution to the field
0.54%
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editorial / PC / society roles
0
field honors
0
Advisees
Rankings & recognition
    看好 · Backing
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    Peer review

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