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Louisiana State UniversityMarketing

William C. Black

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingConsumer Retail Behavior Studies
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WB
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/400 · Marketing
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Citations
28k
h 26 · i10 38
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22/100
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About

William C. Black is a Marketing scholar at Louisiana State University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. 64 works, 28k citations (h-index 26).

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Affiliation on publications · Louisiana State University

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