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New York UniversityMarketing

Priya Raghubir

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing
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h 37 · i10 59
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About

Priya Raghubir is a Marketing scholar at New York University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing. 113 works, 6.7k citations (h-index 37).

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Position · New York University Stern School of Business

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