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Boston CollegeMarketing

Katherine N. Lemon

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingConsumer Retail Behavior Studies
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#55
/400 · Marketing
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Teaching
—/5
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Citations
24k
h 41 · i10 51
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0
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0
0 current · 0 honors
Funding
$371k
1 grants · 0 partners
Influence
23/100
Top 13%
Momentum
24/100
Established
0 reviews
Teaching
—/ 5
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5 lenses
About

Katherine N. Lemon is a Marketing scholar at Boston College. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. 102 works, 24k citations (h-index 41).

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Affiliation on publications · Boston College

Most-cited work

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