1988
SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality
Anitha Parasuraman, Leonard L. Berry, Valarie A. Zeithaml
Zenodo (CERN European Organization for Nuclear Research) OA
21k
cites
Faculty
Anitha Parasuraman is a Management & Strategy scholar at University of Miami. Research spans Customer Service Quality and Loyalty. 173 works, 121k citations (h-index 77).
Generated from open data. Know them? Add to this profile or claim it.
Affiliation on publications · University of Miami
Anitha Parasuraman, Leonard L. Berry, Valarie A. Zeithaml
Zenodo (CERN European Organization for Nuclear Research) OA
Anitha Parasuraman, Valarie A. Zeithaml, Leonard L. Berry
Journal of MarketingTop-listed
Anitha Parasuraman, Valarie A. Zeithaml, Leonard L. Berry
Journal of MarketingTop-listed