Faculty
Varsha K. Jain is a Marketing scholar at Maryland Institute College of Art. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies. 193 works, 6.5k citations (h-index 32).
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Professor · ESSCA School of Management
Yogesh Kumar Dwivedi, Elvira Ismagilova, D. Laurie Hughes, Jamie Carlson, Raffaele Filieri, Jenna Jacobson, Varsha K. Jain, Heikki Karjaluoto, Hajer Kéfi, Anjala Selena Krishen, Vikram Kumar, Mohammad M. Rahman, Ramakrishnan Raman, Philipp A. Rauschnabel, Jennifer Rowley, Jari Salo, Gina A. Tran, Yichuan Wang
International Journal of Information Management OATop-listed
Yogesh Kumar Dwivedi, Laurie Hughes, Yichuan Wang, Ali Abdallah Alalwan, Sun Joo Ahn, Janarthanan Balakrishnan, Sergio Barta, Russell W. Belk, Dimitrios Buhalis, Vincent Dutot, Reto Felix, Raffaele Filieri, Carlos Flavián, Anders Gustafsson, Chris Hinsch, Svend Hollensen, Varsha K. Jain, Jooyoung Kim, Anjala Selena Krishen, Jared Offei Lartey, Neeraj Pandey, Samuel Ribeiro Navarrete, Ramakrishnan Raman, Philipp A. Rauschnabel, Amalesh Sharma, Μαριάννα Σιγάλα, Cleopatra A. Veloutsou, Jochen Wirtz
Psychology and Marketing OACore
Varsha K. Jain, Ketan Wadhwani, Jacqueline Kilsheimer Eastman
Journal of Consumer BehaviourCore