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Tao Deng

Faculty

Consumer Behavior in Brand Consumption and Identification
TD
Steady
#21
/35 · early-career momentum
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Teaching
—/5
0 reviews · 0% verified
Citations
761
h 10 · i10 10
Academic descendants
0
0 Advisees · 0 gen
Collaborators
0
0 institutions
Service
0
0 current · 0 honors
Funding
$0
0 grants · 0 partners
Influence
13/100
Top 92%
Momentum
49/100
Steady
0 reviews
Teaching
—/ 5
Clarity—
Helpfulness—
Fair grading—
5 lenses
About

Tao Deng is a Marketing scholar at DePaul University. Research spans Consumer Behavior in Brand Consumption and Identification. 21 works, 761 citations (h-index 10).

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Assistant Professor · DePaul University

Most-cited work

Wiki completeness4 / 12
33%

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