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Syracuse UniversityMarketing

S. P. Raj

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing
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h 25 · i10 31
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About

S. P. Raj is a Marketing scholar at Syracuse University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing. 43 works, 5.3k citations (h-index 25).

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Affiliation on publications · Syracuse University

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