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University of PennsylvaniaMarketing

Peter S. Fader

Faculty

Consumer Market Behavior and PricingConsumer Retail Behavior StudiesCustomer churn and segmentation
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/400 · Marketing
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Teaching
—/5
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Citations
10k
h 52 · i10 98
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0
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0
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0
0 current · 0 honors
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$0
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Influence
23/100
Top 16%
Momentum
44/100
Steady
0 reviews
Teaching
—/ 5
Clarity—
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Fair grading—
5 lenses
About

Peter S. Fader is a Marketing scholar at University of Pennsylvania. Research spans Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies, Customer churn and segmentation. 212 works, 10k citations (h-index 52).

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Affiliation on publications · University of Pennsylvania

Most-cited work

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