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University of San DiegoMarketing

Justine Rapp Farrell

Researcher

Consumer Behavior in Brand Consumption and IdentificationService and Product Innovation
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About

Justine Rapp Farrell is a Marketing scholar at University of San Diego. Research spans Consumer Behavior in Brand Consumption and Identification, Service and Product Innovation. 18 works, 1.2k citations (h-index 8).

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Affiliation on publications · University of San Diego

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