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University of OregonMarketing

J. Wesley Hutchinson

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing
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Citations
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h 28 · i10 44
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About

J. Wesley Hutchinson is a Marketing scholar at University of Oregon. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing. 62 works, 9.3k citations (h-index 28).

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Affiliation on publications · University of Oregon

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