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University of California, BerkeleyMarketing

J. Miguel Villas‐Boas

Faculty

Consumer Market Behavior and Pricing
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#38
/401 · Marketing
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Teaching
—/5
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Citations
6.1k
h 35 · i10 50
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1
1 Advisees · 1 gen
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Influence
24/100
Top 9%
Momentum
21/100
Established
0 reviews
Teaching
—/ 5
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5 lenses
About

J. Miguel Villas‐Boas is a Marketing scholar at University of California, Berkeley. Research spans Consumer Market Behavior and Pricing. 79 works, 6.1k citations (h-index 35).

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Position · University of California, Berkeley

Most-cited work

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