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New York UniversityMarketing

Russell S. Winer

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingConsumer Retail Behavior Studies
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h 45 · i10 77
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About

Russell S. Winer is a Marketing scholar at New York University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. 170 works, 12k citations (h-index 45).

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Professor Emeritus · New York University

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