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University of AlabamaMarketing

Dongjae Lim

Researcher

Consumer Behavior in Brand Consumption and IdentificationEnvironmental Sustainability in Business
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1.1k
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Influence
14/100
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Momentum
35/100
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About

Dongjae Lim is a Marketing scholar at University of Alabama. Research spans Consumer Behavior in Brand Consumption and Identification, Environmental Sustainability in Business. 15 works, 1.1k citations (h-index 7).

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Assistant Professor · University of Alabama

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