Wayne D. Hoyer
Faculty
Consumer Behavior in Brand Consumption and IdentificationConsumer Retail Behavior Studies
Influence93
Citations92
h-index92
Recent output58
Teaching50
Mentorship50
Momentum58
Peer review50
Contribution to the field
0.62%
of the field's citations
0
editorial / PC / society roles
0
field honors
0
Advisees
Rankings & recognition
看好 · Backing
+0 / 90d0backers
Peer review
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