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University of KansasMarketing

Surendra N. Singh

Faculty

Consumer Behavior in Brand Consumption and Identification
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h 28 · i10 42
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About

Surendra N. Singh is a Marketing scholar at University of Kansas. Research spans Consumer Behavior in Brand Consumption and Identification. 62 works, 5.1k citations (h-index 28).

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Affiliation on publications · University of Kansas

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