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University of Tennessee at KnoxvilleMarketing

Sejin Ha

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Retail Behavior Studies
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/400 · Marketing
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Teaching
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Citations
4.5k
h 29 · i10 43
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Influence
19/100
Top 64%
Momentum
39/100
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Teaching
—/ 5
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5 lenses
About

Sejin Ha is a Marketing scholar at University of Tennessee at Knoxville. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies. 111 works, 4.5k citations (h-index 29).

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Affiliation on publications · University of Tennessee at Knoxville

Most-cited work

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