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Indiana University BloomingtonMarketing

Raymond R. Burke

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingConsumer Retail Behavior Studies
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Citations
4.3k
h 22 · i10 25
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Influence
18/100
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11/100
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—/ 5
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About

Raymond R. Burke is a Marketing scholar at Indiana University Bloomington. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. 36 works, 4.3k citations (h-index 22).

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Affiliation on publications · Indiana University Bloomington

Most-cited work

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