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University of Nevada, Las VegasMarketing

Marla Royne Stafford

Faculty

Consumer Behavior in Brand Consumption and Identification
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6.7k
h 44 · i10 90
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About

Marla Royne Stafford is a Marketing scholar at University of Nevada, Las Vegas. Research spans Consumer Behavior in Brand Consumption and Identification. 163 works, 6.7k citations (h-index 44).

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Affiliation on publications · University of Nevada, Las Vegas

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