2014
Examining the influence of online reviews on consumers' decision-making: A heuristic–systematic model
Kem Z.K. Zhang, Sesia J. Zhao, Christy M.K. Cheung, Matthew Andrew Lee
Decision Support SystemsTop-listed
775
cites
Faculty
Kem Z.K. Zhang is a Information Systems scholar at Elon University. Research spans Technology Adoption and User Behaviour. 63 works, 5k citations (h-index 32).
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Affiliation on publications · Elon University
Kem Z.K. Zhang, Sesia J. Zhao, Christy M.K. Cheung, Matthew Andrew Lee
Decision Support SystemsTop-listed
Kem Z.K. Zhang, Morad Benyoucef
Decision Support SystemsTop-listed
Jianjun Sun, Jiaqi Yan, Kem Z.K. Zhang
Financial Innovation OACore