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Stanford UniversityMarketing

Itamar Simonson

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing
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Teaching
—/5
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Citations
20k
h 54 · i10 88
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0
0 current · 0 honors
Funding
$209k
1 grants · 0 partners
Influence
24/100
Top 9%
Momentum
7/100
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0 reviews
Teaching
—/ 5
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Fair grading—
5 lenses
About

Itamar Simonson is a Marketing scholar at Stanford University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing. 176 works, 20k citations (h-index 54).

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Affiliation on publications · Stanford University

Most-cited work

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