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The Ohio State UniversityMarketing

Greg M. Allenby

Faculty

Consumer Market Behavior and Pricing
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Citations
12k
h 49 · i10 101
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Influence
23/100
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Momentum
39/100
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About

Greg M. Allenby is a Marketing scholar at The Ohio State University. Research spans Consumer Market Behavior and Pricing. 251 works, 12k citations (h-index 49).

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Professor · Ohio State University

Most-cited work

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