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University of North TexasMarketing

Audhesh K. Paswan

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Retail Behavior Studies
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Citations
5.5k
h 41 · i10 87
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Influence
20/100
Top 33%
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10/100
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—/ 5
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About

Audhesh K. Paswan is a Marketing scholar at University of North Texas. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies. 146 works, 5.5k citations (h-index 41).

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Professor · University of North Texas

Most-cited work

Wiki completeness4 / 12
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