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Hofstra UniversityMarketing

Anil Mathur

Faculty

Consumer Behavior in Brand Consumption and IdentificationConsumer Retail Behavior Studies
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h 26 · i10 49
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About

Anil Mathur is a Marketing scholar at Hofstra University. Research spans Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies. 90 works, 5.4k citations (h-index 26).

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Professor, Brodlieb Distinguished Professor of Business · Hofstra University

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