Technology Acceptance Model 3 and a Research Agenda on Interventions
Viswanath Venkatesh, Hillol Bala
Decision Sciences OATop-listed
Faculty
Hillol Bala (ORCiD ID: https://orcid.org/0000-0002-3302-5015) is the Conrad Prebys Professor of Information Systems at the Kelley School of Business, Indiana University, Bloomington. His Ph.D. (information systems) is from the Walton College of Business, University of Arkansas. His research interests include the implementation of enterprise platforms, digital transformation in organizations (including healthcare organizations), and the use, adaptation, and impacts of digital technologies (AI, platforms, etc.). His work has appeared in premier academic journals, such as MIS Quarterly, Information Systems Research, Management Science, Production and Operations Management, Journal of Management Information Systems, Journal of Operations Management, IEEE Transactions on Software Engineering, Journal of the Association for Information Systems, Decision Sciences, European Journal of Information Systems, Information Systems Journal, Journal of Business Research, The Information Society, Communications of the ACM, and MIS Quarterly Executive. He has held editorial roles for major information systems journals (e.g., MIS Quarterly, Information Systems Research, and Journal of the Association for Information Systems) and conferences.
Professor of Information Systems · Indiana University
Viswanath Venkatesh, Hillol Bala
Decision Sciences OATop-listed
Viswanath Venkatesh, Susan A. Brown, Hillol Bala
MIS QuarterlyTop-listed
Viswanath Venkatesh, Susan A. Brown, Likoebe M. Maruping, Hillol Bala
MIS QuarterlyTop-listed